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The Era of Digital Transformation

Digital Marketing
by

The way we use Digital technologies in our lives at work, home or society have changed the dimension of business and it will keep on growing at a high pace. Digital transformation is a progressive transformation of business processes to fully hold the changes and opportunities of digital technologies and their impact across society in a strategic way.

The fast pace of digital transformation in industries has bought a change in the process but its outcome is quite promising as this transformation is enhancing to focus on the edges. The digital transformation is helping all industry types to make approach in the market in a strategical way through the insights and data-driven study.

The Digital transformation has equipped us with 3 core capabilities:

  • Hyper-Awareness
  • Calculated Decision-Making
  • Fast Implementation

Any transformation was never the last mile process. And even the digital transformation was the outcome of inducement of technology, customer demands & behavior, innovation in the process.

Digital transformation affects divisions, functions, activities and processes of the organization as it boosts impact the current business model as well and this would bring the better and transformed form of the business.
This accelerating change which is bringing exponential growth to business with various consequences has been played technological evolution as well as the change in behavior of the consumers.


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